Do the math, with startup’s help online

Houston is known for energy, but the city is also building a budding technology sector.

The world's oil capital is home to scores of hopeful entrepreneurs developing new websites, software, medical devices, clean technologies and other innovations. Research at the Texas Medical Center, NASA, local universities and in the energy industry, for example, has given birth to new ventures.

Here's one of an occasional set of snapshots of local tech startups. Time will tell if they take off.

Olympus Math

Elevator pitch: Online math program for students in grades 6 through 12.

The idea: Traditional math programs such as Kumon focus on practice as a learning tool. Taking a cue from Amazon and Netflix, which recommend new titles based on past purchases, Olympus Math recommends math curriculums for students based on past performance. "Rather than being cookie cutter and getting students to practice, practice, practice, we're trying to get them to be proficient," co-founder Muj Naqvi said. Students start by answering 20 questions based on their grade level. The software then offers a curriculum based on how they do on the initial assessment and continually adapts the curriculum as students progress.

Users: The software is used at about 100 schools across 35 school districts, including at after school programs within the Houston Independent School District. The company also hawks the product directly to parents.

The brains: Co-founders Emmie Chang and Malik Mott also founded Houston-based Wonder-Space Mobile, which develops mobile-based educational content for grade school students. Naqvi previously headed the travel startup Bonvoy, and co-founder Javid Jamae is a programmer.

The competition: The company sees learning centers, online programs such as Khan Academy and tutors as competition. California-based AdaptedMind and New York-based Knewton offer similar online programs, but Olympus Math claims to be the only one that's targeting students in grades 6 through 12.

The money: Naqvi said the company is profitable but is considering outside investment.

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Do the math, with startup's help online

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